SEO pioneer and expert Bill Slawski passes away

SEO pioneer and expert Bill Slawski passes away

We have just learned the shocking news that Bill Slawski, an SEO expert, educator and pioneer, has died.

Slawski was the Director of SEO Research at Go Fish Digital, a digital marketing agency. His company just shared the news of his passing on Twitter, moments ago.

About Bill Slawski

Slawski was doing SEO before Google. Heck, before SEO was even called SEO.

He started his career when it was simply known as internet marketing and web promotion, in 1996. He provided consulting services to help make websites easier to find online, help make them easier to use, and increase conversions and revenue for clients.

Throughout his career, Slawski worked on all types of sites – nonprofits, Fortune 500, educational institutions, e-commerce, professional services, consumer goods, B2B and more.

SEO by the Sea

For many in our industry, Slawski was probably best-known for his blogging about Google patents and algorithms at SEO by the Sea. He started the SEO by the Sea blog in June 2005.

Contributions to the search community

They were many.

Aside from writing on his own blog, Slawski contributed articles to many search marketing publications.

Slawski was a contributing author here at Search Engine Land from December 2006 to July 2008. You can read Slawski’s articles here.

Slawski was also a popular speaker at several search conferences, including several SMX events.

‘Our teacher, our professor, our mentor’

That is how Search Engine Land’s own Barry Schwartz described Slawski in 2020.

After Slawski suffered a stroke, Schwartz created a tribute site: Schwartz asked SEOs for stories about how Slawski had helped them in their career. And they sure delivered.

The site is filled with hundreds of stories and memories, published on a near-daily basis, from Dec. 15, 2020 until May 10, 2021.

Community reaction

We are all still in shock and processing this devastating loss.

News quickly spread of Slawski’s passing on Twitter and word-of-mouth. Here’s just a small sampling of reactions from the SEO community, upon learning of Slawski’s death.

This story is developing. Check back for more updates shortly.

The post SEO pioneer and expert Bill Slawski passes away appeared first on Search Engine Land.

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