Google Business Profiles adds scheduling and multi-location publishing to Google Posts

Google Posts now supports scheduling and multi-location publishing within Google Business Profiles. This should make it easier for you to manage your Google Posts for your business(es) and client(s).

Scheduling. When you add a new Google Post within Google Business Profiles, there is a new option to “schedule this post.” You can then select a date and time for when you want the post to be scheduled.

Lisa Landsman from Google said on LinkedIn, “plan your entire week or month in advance! You can now schedule your Google Posts to go live automatically at the perfect time.”

Multi-location publishing. Also, if you manage multiple locations for a business and you want to quickly copy those Google Posts to some or all of those locations, you can now. Lisa Landsman explained, “Easily create a single post and apply it instantly to multiple business locations in one click..”

What it looks like. Here is a GIF of this in action:

Why we care. Businesses are busy and you don’t always have time to drop what you are doing to create a Google Post about a new event or message. But now, when you have time, you can pre-schedule these Google Posts at your convenience. Also, you can quickly copy them to other locations you manage.

As Google’s Lisa Landsman wrote, “We know the upcoming holiday season is a crucial, and hectic, time for your business. It’s also your biggest opportunity to get your events, offers, and updates in front of potential customers who are actively searching.”