We’ve reached an inflection point in how people find and trust information. AI-powered search, instant answers, and LLM assistants are reshaping discovery at a pace that forces companies to rethink long-standing business models. Cloudflare’s Pay Per Crawl initiative provides a timely case study of how a tech brand can respond to this shift – using […]
Are you looking to boost your app’s growth and turn new users into loyal fans? Join Adobe product experts for a free webinar on consumer and practitioner trends in mobile app growth and real-time, personalized engagement. In this session, you’ll discover how to use in-product personalized experiences to: Streamline user onboarding Accelerate product adoption Build […]
Take the right steps — and avoid common mistakes — when facing account suspensions advises Microsoft Ads Liaison Navah Hopkins. Hopkins stresses that Microsoft takes security “very seriously,” applies a three-strike system for policy violations, and has humans review every appeal. Why we care. Microsoft suspends accounts for severe or repeated policy violations. That includes […]
You’ve probably seen the headlines: Sam Altman recently announced that GPT-5 can write complete computer programs from scratch. That’s pretty impressive! For PPC marketers who have been struggling with the difficulty of writing Google Ads scripts, this may signal a shift in how we approach automation. The idea that we can generate software from a […]
The local SEO playbook that worked for years no longer delivers. Even businesses with strong rankings and steady traffic are disappearing from a critical slice of search results. Here’s what happened to one of my clients last month: For two years, their moving company held Position 1 for “moving to Birmingham, AL.” Traffic was steady […]
Meta is arming advertisers with fresh AI-powered features ahead of the holiday season, aiming to help brands “sleigh” sales with creators, video, and smarter merchandising. The updates span Reels, creator partnerships, creative insights, and omnichannel ads, all designed to improve performance and product discovery. Meta says the enhancements build on its investments in AI infrastructure […]
AI Mode in Google Search is expanding to more regions and adding more features.
We’re introducing Flight Deals, a new, AI-powered search tool. Plus, there’s a new way to exclude basic economy on Google Flights.
Preferred Sources is available starting today for all users in the U.S. and India.
Beginning this week, you’ll see us testing a new Google Finance, reimagined with AI at its core. Here’s what to expect:Research your finance questions with AI: Now, you …
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