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Twitter is down, globally

We’re seeing multiple sources and reports that Twitter is down for users across the globe. BREAKING – TWITTER DOWN GLOBALLY : Most users on Twitter are currently unable to tweet — issue is prevalent across the world. #TwitterDown Like this tweet if Twitter is down for you. pic.twitter.com/0GLYF2goDI — Upward News (@UpwardNewsHQ) February 8, 2023 […]

Control the controllables: how to benefit from changing consumer demand

The challenge There’s no denying it: consumer demand is heavily influenced by a multitude of factors that are entirely outside of our control as digital marketers. At no point has this been clearer than during the COVID pandemic. The graph below shows just how wildly demand fluctuated for toilet roll as people stockpiled everyday items […]

Maximizing reach and engagement: A guide to the top video game ad platforms for brands

Video game platforms have come a long way since the days of Atari. Nowadays, platforms have become more versatile, accessible, and interactive, offering players an ever-increasing range of experiences and options. Whether you’re a player, developer, or advertiser, here are several options of the most popular game platforms to get you started.  This is the […]

Google reiterates guidance on AI-generated content – write content for people

With all the buzz around AI-generated content, Google decided to reiterate and clarify some of its advice around AI-generated content. The short answer is that Google does not care who or what writes your content as long as that content is written to help people and not to manipulate the search results. Google’s take. Google […]

Search Engine Land’s updated What is SEO guide is now available

Looking for an accurate, up-to-date and helpful guide to the “big picture” elements of search engine optimization? Good news: We’ve just updated and expanded our popular What is SEO resource. Search Engine Land’s guide, which was originally published in 2010 (here’s what it looked like, via the Wayback Machine), has earned hundreds of thousands of […]

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