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Google Ads errors and issues reported

The Google Ads Status Dashboard has indicated that there have been error messages, high latency, and/or other unexpected behavior today. What’s happening. We’re not sure what the issues are or when they’ll be resolved. But keep checking the status dashboard for updates. Update. The status has been resolved. Why we care. If you’re seeing errors […]

LinkedIn content analytics: What it is and how to use it

LinkedIn is an essential platform to leverage if you’re looking to nurture and engage your audience. It’s great for distributing your organization’s content and even building your own brand.  Tracking your LinkedIn performance is necessary to ensure you’re making the most of your presence on the site. This article takes a closer look at LinkedIn […]

A catastrophic Meta bug caused overspending, higher-than-average CPA’s

On Sunday, multiple Meta advertisers noticed their accounts had spent up to four times their daily budget in a matter of hours. Advertisers also noticed their average CPA’s (cost per acquisition) had nearly tripled in the same time period. What happened. Meta has been quiet on the issue. They have not addressed the issue publicly […]

How AI can recession-proof your business by Fluency

Companies are currently bracing for a potential economic downturn, and many are searching for a solution to their current woes. Increases in labor costs over the past few years, an abrupt churn of employees and clients, looming difficult business decisions and keeping up with the ever-changing landscape of new and emerging technology solutions are all […]

Yelp unveils 3 new features to transform user experience and boost engagement

Yelp is set to unveil 3 new features to enhance user experience and give businesses more ways to connect with their customers. These new features include: Yelp Guaranteed. A satisfaction guarantee designed to provide peace of mind to users who request quotes from home service professionals. An advanced search experience powered by Artificial Intelligence (AI) […]

10x productivity with chatbots, prepare for GA4, and more at SMX Advanced

With the steady rollout of algorithm updates (hello, March core update), significant changes to tried and true platforms (farewell, UA), and unprecedented advancements in generative AI and other machine learning technologies, one of the biggest challenges search marketers face today is staying up-to-date with the latest tactics and adapting their strategies accordingly. Attend SMX Advanced, online June 13-14, for free, to keep […]

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