Three out of four people in the United States come to the internet first with questions about their health and wellness. The pandemic has exacerbated the need for high-quality, timely and actionable health information — in fact, since 2020, people are searching for “mental health hotline” twice as much as they did before. On Search, […]

Google has just announced two new tools in an attempt to make the process of creating ads and collaborating with team members much easier. 1. Asset storage and organization Multiple team members trying to access images and videos can be a tedious process. Google’s new Asset Library attempts to solve that issue by creating a […]

Google announced this morning that there is a new way to verify your site and property in Google Search Console. You can now use DNS CNAME verification in Google Search Console, the search company announced on Twitter. How it works. In Google Search Console, when you add a new property, Google lets you verify your […]

You’re invited! Join Jonathan Barouch, CEO and founder at Local Measure and AWS for a special conversation and hands-on solution demonstration. Watch Now In this session: Clunky and expensive legacy systems can frustrate your CX agents with redundant, repetitive tasks across disparate systems and siloed information. Local Measure Engage for Amazon Connect is an omnichannel […]

Reading the Quality Raters Guidelines, all the blog posts and opinions and tests and trying to make sense of it can feel overwhelming. How do you actually figure out whether your website lacks E-A-T, or evidence of it? What is E-A-T E-A-T stands for: Expertise. Athoritativeness. Trustworthiness. E-A-T isn’t a direct Google ranking signal. You […]

It’s commonly accepted that some marketers hate “process” and that great ideas can’t conform to rigid timelines, workflows, or structures. However, when marketers report spending only 26% of their workweek on the actual marketing job, the way that marketers work needs to change. Join experts from Adobe and learn how to make sure your marketing […]

Seventy-four percent of marketers plan to spend at least a quarter of their social media budgets on content creator partnerships over the next 3-6 months, according to a new report. Why marketers are on board. There are about 50 million people that identify as creators and the opportunities for them to monetize their content and […]