Test driving the new Bing

ICYMI, Microsoft announced its new collaboration with ChatGPT during an event today. Being able to be there live at the event did have its perks. Like priority access to try out the new experience on Edge, Microsoft’s browser. Trying it out. I downloaded the Edge browser, signed in, and was given access to the new […]

Master the CX trifecta: Data, content and tech by Cynthia Ramsaran

Looking ahead to 2023 and beyond, businesses worldwide face lots of uncertainty. One thing will remain constant throughout this period — customers expect excellent experiences when interacting with a brand. According to Acquia’s latest CX Report, businesses plan to prioritize customer retention over the next 12 months: 56% plan to improve customer experience, and 58% […]

Microsoft Bing previews its new search engine with ChatGPT

Microsoft will launch a new, AI-powered search engine that people can chat with, ask questions, or even use to create content. We learned this today from Yusuf Mehdi, Corporate Vice President & Consumer Chief Marketing Officer, Microsoft today at a special Microsoft press event in Redmond. I’m live in attendance, along with Search Engine Land […]

Understanding and resolving ‘Discovered – currently not indexed’

If you see “Discovered – currently not indexed” in Google Search Console, it means Google is aware of the URL, but hasn’t crawled and indexed it yet.  It doesn’t necessarily mean the page will never be processed. As their documentation says, they may come back to it later without any extra effort on your part.  […]

Microsoft Ads in 2023: Key areas to leverage, test and optimize

Google’s hard push into machine learning and automated bidding – and away from more manually controllable optimizations – builds a sense of exasperation for experienced PPC marketers. The January revision to the “remove redundant keywords” recommendations, where they announced the removal of redundant exact and phrase match keywords in favor of broad match, was an […]

Conductor acquires Searchmetrics in big enterprise SEO merger

Enterprise SEO platform Conductor today announced it has acquired Searchmetrics, another enterprise SEO platform and one of its closest competitors. The terms of the deal were not disclosed. This is the second large acquisition for Conductor within the last year. On Feb. 16, 2022, Conductor acquired Content King. I caught up with Conductor CEO and […]

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