Tagging adds URL parameters to your tracking URLs for better analytics and measurements. Please visit Search Engine Land for the full article.

Google will combine its advertiser identity and business operations verification programs under a unified Advertiser verification program. Please visit Search Engine Land for the full article.

Wix’s SEO efforts continue with an app for SMEs that costs $7 per month. Please visit Search Engine Land for the full article.

Initially launched for beauty products, users can now see what products from Crate & Barrel, CB2, Walmart, West Elm and Wayfair look like in their homes before they buy. Please visit Search Engine Land for the full article.

Google Ads also launched auto-applied recommendations for manager accounts and more recommendations for Video campaigns. Please visit Search Engine Land for the full article.

This change may result in seeing more or less errors in your Breadcrumbs and HowTo structured data Search Console enhancement and error reports. Please visit Search Engine Land for the full article.

Today we’re launching the new Google Search Console URL Inspection API, which gives programmatic access to URL-level data for properties you manage in Search Console.

You can now programmatically access the data you’d request from the URL Inspection Tool within Google Search Console. Please visit Search Engine Land for the full article.

Google expanded the document to explain how SafeSearch works, added some troubleshooting but the overall guidance has not changed. Please visit Search Engine Land for the full article.

There are multiple reports about ‘Untitled’ title tags appearing in Google’s search results that redirect users to spam sites. Please visit Search Engine Land for the full article.