Google Ads Manager has added eight new features and updates that advertisers should be aware of. Plus, Google has teased four additional updates that are coming soon. What’s new. The newly released updates are: PPID (publisher provided identifier) Time-to-Live (TTL) Extension has increased from 90 to 180 days. Optimized pricing to reflect inventory value. Can […]
Google Search Console will sunset the old legacy version of messaging starting on August 1, 2022. If you try to access the legacy version of the Search Console message panel, you will be presented with a notice that reads “Important: This report won’t be available after Aug 1, 2022. Please use the new Message panel […]
If your WordPress site rank is not performing as expected, all hope is not lost. There are a couple of things you can do to improve your SEO ranking. The seven methods outlined below are quick, simple, and proven to show results. 1. Make sure HTTPS is enabled Using an SSL certificate to secure your […]
Amazon’s reign as the king of ecommerce won’t end any time soon. More than 2 billion people visit Amazon each month, according to Statista. So, how do you stand out and generate more sales? The core belief behind Amazon’s algorithm is straightforward. They want customers to continue buying. They are interested in sales just as […]
Why are multi-regional web pages created for the same language and when does it make sense? Creating similar webpages for the same language is correctly needed and used when a website needs to contextualise its content to a particular market. The most obvious example of this is e-commerce, where multinational platforms will need to tailor […]
Google has just announced that they are pulling back restrictions on some previously prohibited categories from showing on the YouTube masthead. Effective today. Google will now allow booking for masthead ads for the following categories: Sports betting (US only) Alcohol (where legal) Prescription drugs (US, CA, NZ) What Google says. A spokesperson from Google stated “We’re […]
Twitter has removed the nofollow link attribute from Twitter posts, tweets, in its source code. It is unclear if Twitter removed this attribute on purpose or not and if even search engines, like Google, would value links from Twitter or not. Timing. According to Chris Silver Smith, Twitter removed the nofollow link attribute sometime in […]
Want to publish great content on LinkedIn? Coming up with content ideas can be a challenge. Sometimes the hardest part is coming up with the right idea. It also can be easy to talk yourself out of your own ideas. So if you’re in need of some ideas or inspiration, here are 10 quick and […]
LinkedIn has just announced that they’re expanding the Boost button to the LinkedIn Events page. This means that advertisers will be able to promote events and drive registrations. Last year LinkedIn gave advertisers a new feature to Boost organic posts from their page. This allowed them to promote an organic post to more of their […]
In my time at Google, UK publishers of every political leaning have asked me why they don’t rank higher in Search. My answer is always the same: search ranking is based on many things, but British politics is not one of them. We go to great lengths to build our products and enforce our policies […]
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