Google adds automated messaging through Business Profiles frequently asked questions

Google has added a new feature to help businesses automated some of the responses to questions submitted through their Google Maps and Google Search business listings. This new feature is part of your Google Business Profile and can be managed under the FAQs section of the messaging section. Automated messaging. Google added a feature where […]

Webinar: Everything you should know about building quality links at scale

Getting backlinks is one of the most challenging and time-consuming tasks in SEO. So how do you get started on creating a successful outreach program that brings in quality links? Join Purelinq’s Kevin Rowe, who will walk you through creating a scalable outreach program to create a natural link profile, meet minimum quality requirements and […]

Suicide prevention resources on Google Search

Three out of four people in the United States come to the internet first with questions about their health and wellness. The pandemic has exacerbated the need for high-quality, timely and actionable health information — in fact, since 2020, people are searching for “mental health hotline” twice as much as they did before. On Search, […]

Learn how to personalize your customers’ digital experience

You’re invited! Join Jonathan Barouch, CEO and founder at Local Measure and AWS for a special conversation and hands-on solution demonstration. Watch Now In this session: Clunky and expensive legacy systems can frustrate your CX agents with redundant, repetitive tasks across disparate systems and siloed information. Local Measure Engage for Amazon Connect is an omnichannel […]

E-A-T auditing: How to level up your credibility game

Reading the Quality Raters Guidelines, all the blog posts and opinions and tests and trying to make sense of it can feel overwhelming. How do you actually figure out whether your website lacks E-A-T, or evidence of it? What is E-A-T E-A-T stands for: Expertise. Athoritativeness. Trustworthiness. E-A-T isn’t a direct Google ranking signal. You […]

Webinar: These 4 proven methods will maximize your marketing efforts

It’s commonly accepted that some marketers hate “process” and that great ideas can’t conform to rigid timelines, workflows, or structures. However, when marketers report spending only 26% of their workweek on the actual marketing job, the way that marketers work needs to change. Join experts from Adobe and learn how to make sure your marketing […]

New searchable Instagram map gives visibility to local businesses

A searchable Intstagram map was introduced today by Meta CEO Mark Zuckerberg via an Instagram Story.  This new map helps users discover popular local businesses and filter by categories, such as restaurants or hotels. Why we care. Google recently revealed that Instagram has become a serious competitor. Almost 40% of younger users (age 18-24) are […]

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