Google has updated what it considers to be spam when it comes to Google Business Profile posts in the Business Profile posts content policies. The new line added under the avoid section says “examples of such content that is not allowed includes “duplicate photos, posts, videos, and logos.” Duplicate. Yes, the new line says that […]
Google has rolled out a new image preview pane window that overlays on top of the main search results after you click on an image in those search results. This is instead of Google jumping you to the image tab in the Google Search interface, thus keeping you directly in the main search results. What […]
SEO often exists on an island of its own. Still. In 2022. Getting buy-in for an SEO investment is already difficult enough. But we also face the challenge that many companies still question where it fits in with their overall marketing budget. You’d think we’d have this figured out by now. Are there technical aspects […]
Ranking high on SERPs requires much effort. To succeed, make sure your page offers supreme value and a unique experience to your target audience. In this article, we will discuss how on-page SEO can improve the quality of your page so that it has a leg to stand on against top competitors. What is on-page […]
I tell my clients two things to frame organic search discussions around content and user experience: Search engines want to provide answers to their users in one click or less. If you design your website with the idea of getting answers to visitors’ questions as efficiently as possible, your site should earn more attention in […]
Google has just announced an issue regarding Impression Share and Auction Insights reporting data. What Google says. This has been a known issue since August 3 and Google is working on a resolution. An update will be provided by August 6. Google says the issue has no impact on ads serving or automated bidding strategies. […]
Technically the new feature was released in 2021, but only to a small number of users. But now Google is slowly ramping up a tool they label “Organise keywords into ad groups.” This was first brought to our attention on Twitter by Tauqueer Aziz, and confirmed by a Google spokesperson today. Google updated a new […]
Product reviews are a valuable resource for users researching which product to buy. Product reviews often contain a list of pros and cons, which our research has shown to be popular with shoppers when making their purchasing decisions. Because of their importance to users, Google Search may highlight in the product review snippet in Search […]
Google has added structured data support to read and potentially use pros and cons for product review snippet in the Google Search results. Google said you can now “tell Google about your pros and cons by supplying pros and cons structured data on editorial review pages.” Pros and cons look like. Here is a screenshot of pros […]
Search Engine Optimization is no longer a do-it-yourself project unless you have a solid decade or so handling digital marketing and the latest Google algorithm changes. Making websites and web pages more relevant, authoritative, and mobile-friendly is now an essential part of any overall business plan. Search Engine Optimizing produces better rankings on all search […]
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