“What’s the difference between crawling, rendering, indexing and ranking?” Lily Ray recently shared that she asks this question to prospective employees when hiring for the Amsive Digital SEO team. Google’s Danny Sullivan thinks it’s an excellent one. As foundational as it may seem, it isn’t uncommon for some practitioners to confuse the basic stages of […]
Google has announced several new enhancements to Google Search today that focus on improving the overall quality of the search results, while at the same time helping searchers evaluate the search quality of the results presented to them. Google has made improvements to featured snippets, its content advisories, and the about this result. Featured Snippets […]
People turn to Google every day for information in the moments that matter most. Sometimes that’s to look for the best recipe for dinner, other times it’s to check the facts about a claim they heard about from a friend. No matter what you’re searching for, we aim to connect you with high-quality information, and […]
Alex Mahadevan is director of MediaWiseat the Poynter Institute. He has taught digital media literacy to thousands of middle and high schoolers, and has trained hundreds of journalists from around the world in verification and digital investigative tools. We caught up with Alex to find out about a recent information literacy survey his organization conducted […]
Microsoft Bing has recently added three notations to its search results pages that show price history, available coupons and ethical choice ratings. Price history. Bing shows a graph showing whether a product price has increased, decreased or is stable. It highlights the high, median and low prices. Here’s what it looks like: Microsoft Bing’s Price […]
Effective digital transformation can accelerate organic marketing growth—and maintain that growth despite future economic or regulatory challenges. Join search experts from Conductor in an upcoming webinar and learn: The crucial role organic and SEO play in enterprise digital transformation. The importance of diversifying marketing efforts and what that looks like. How to apply data-driven insights […]
On July 27th, Google released its fourth product reviews update named the July 2022 product reviews update. That update took a short and sweet six days to roll out and was completed on August 2nd. In short, this July update was almost none existent to most of the data providers we asked, where in aggregate, […]
I miss in-person events. I haven’t been to a search marketing conference since late 2019. But as much as I miss in-person events, I’m not sure if I’m ready to return to conferences in the real world. After all, our free SMX Advanced event in June was 100% online – and got absolutely amazing scores […]
Google has updated the dynamic rendering help documentation to now say Google no longer recommends using dynamic rendering, that this is a workaround and not a long-term solution to your Google Search crawling and indexing problems with JavaScript. Truth is, Google always said this was a workaround but now with advancements in web and crawling […]
Ready to build trust with customers and market your business more effectively? Start by hiring quality content writers. Nothing can replace the utility of a good writer. It starts with trust Of Aristotle’s three modes of persuasion, his first focused on the speaker’s credibility. According to Aristotle, credibility can often decide when uncertainty persists and […]
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