For over two decades, we’ve dedicated ourselves to our mission: to organize the world’s information and make it universally accessible and useful. We started with text search, but over time, we’ve continued to create more natural and intuitive ways to find information — you can now search what you see with your camera, or ask […]

One of the ways Google Search helps you make sense of the world is by connecting you with the widest range of perspectives, from everyday people to authoritative reporting. Today we’re announcing two new features that will help bring you even more viewpoints, so you can have additional context and choices when you search. Find […]

Search interest in terms like electric vehicles, solar energy and thrift stores reached new highs globally over the past year — suggesting that people are looking for ways to practice sustainability in their daily lives. That’s a trend we love to see. Averting climate change requires all of us to act. At Google, we aim […]

At the Search On 22 event today, Google announced a number of new features across Google Search, Google News, Google Shopping, and beyond. Let’s go through some of the features that Google spoke about today. One note: unlike the Search On events we had in the past, it seemed like this event was more focused […]

Have you ever watched a great cooking show? The fun is not just in seeing the finished dish, but also in understanding the inspiration, ingredients, execution and presentation — all the factors that went into making the meal. That’s how we feel about Search: There’s value not just in seeing your search results, but also […]

With the holidays fast approaching, Google decided it was a good time to announce nine new shopping tools and features. During the announcement, Google said the intent was to drive a more immersive, personalized experience. Let’s dive in. 1. Search with the word “shop” In the US, when you search for the word “shop” followed […]

SEO often doesn’t get a fair seat at the table when marketing budgets are determined.  Even though SEO is marketing. As we’re approaching a time when many companies are having meetings in their conference rooms to determine budget allocations for the upcoming year, I want to help further the case as to why SEO should […]

Before purchasing, your customers always look for reviews and references to reinforce and validate their intent. In the U.K., I worked with an agency that served 600 small businesses of which a large percentage were florists. A flower shop customer’s intent can be one of the following: Look for seasonal flower arrangements (Valentine’s, Mother’s Day, […]

With high inflation and low consumer confidence, plus the lingering effects of the supply chain crisis, nobody knows quite what to expect this holiday season. But one thing is for sure: if you want your business to succeed, you need to be prepared with relevant, connected experiences across every customer interaction. That’s where AI comes […]