Google has posted about another data issue with the Search Console reports, this one impacted the Discover reporting in the performance report section on October 23, 2022. This was a data logging issue that only impacted reporting, the Google Discover results were not directly impacted by this reporting bug. What was the issue. Google said […]
Google dismisses the idea that outgoing links are considered a direct ranking signal ā but tests have proven otherwise. Who should SEOs believe? Why should we link out at all? When asked about the impact of outgoing links on ālink juice,ā Googleās John Mueller flatly ignored the question stating again that any advice containing the […]
The World Cup kick-off countdown is on! To make sure you donāt miss any major moments, here are new features that will help you stay up to date as 32 nations compete to win it all. Get in on the action with Search Whether you are a casual fan, soccer aficionado or hopping on the […]
What to expect: Organic insights from our experts and friends of the agency from top brands. Attendees can expect additional resources on the day and all registrants will receive recordings of all talks.Who is this event for? Brands looking to get the most from their marketing investment CMOs looking to future-proof marketing revenue Marketing Managers […]
Twitter has announced this week that there are now two different verification checkmarks you can have displayed on your profile.Ā Then in response to one creator commenting that his āofficialā badge disappeared, Elon Musk announced, āI just killed it.ā Twitter product liaison Esther Crawford posted about the new feature, noting the distinction between TwitterBlue subscribers and […]
SEO is a long-term play and requires patience. Iāve told this to clients and stakeholders hundreds of times during my career. After a couple of decades in the industry, I still believe that SEO demands time to see results. SEO is a long-term commitment that should be considered an investment versus an expense. It is […]
Europe is gearing up for a challenging winter – with rising prices and pressures on the European grid, driven by Russiaās illegal war in Ukraine, further driving the need for secure, reliable, sustainable and affordable energy sources. We know that energy security and affordability are top of mind for many across Europe right now. People […]
Weāve all seen how work has changed over the past two and a half years.Ā Remote work, once rare, became the norm, especially in industries like online marketing which can easily be done remotely. During the peak of the COVID-19 pandemic, as many as 71% of workers were working remotely. That said, many digital marketers […]
Instagram has just rolled out its new in-app post-scheduling tool for creators and businesses. The new tool lets you schedule Reels, Photo, and Carousel posts up to 75 days in advance. How it works. Youāll be able to schedule Reels by: In the creation flow, tap āAdvanced Settingsā before sharing the post Tap āSchedule this […]
If you came to SEO from a non-marketing or technical background, it can be beneficial to have a broader understanding of brand marketing. This helps you better ally with your marketing communications colleagues to contribute to improving your website E-A-T.Ā In this article, I will share some of the core principles of brand marketing and […]
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