Google Maps removed policy-abiding reviews from Local Guides

Google has accidentally removed legit, policy-abiding reviews submitted by Local Guides from Google Maps. Google acknowledged the issue and said it is working on reinstating those reviews over the next few weeks. What happened. According to Google’s Local Guides Connect blog, Google said they are “constantly improving our moderation system to keep policy-violating content off […]

Google testing new search design with AI answers over organic results

Google has reportedly started testing a new desktop search page design that integrates chat technology. We already knew Google wants to add chatbot features to search this year. A new CNBC report provides more details on what the experimental search page may look like. Google’s alternate search page. In one version of Google’s search results, […]

Microsoft Bing to rely more on lastmod date in XML sitemap files for crawling

Microsoft Bing will soon rely a lot more on the date you specify in the lastmod field within your XML sitemap for crawling. Fabrice Canel, Principal Product Manager at Microsoft Bing said that starting in June 2023, Bing will revamp its “crawl scheduling stack to better utilize the information provided by the “lastmod” tag in […]

Google Search Console Video indexing report gains video impressions overlay and sitemap filter

Google’s video indexing report within Google Search Console added some new improvements, including video impressions overlay and sitemap filter. Google announced this was done to “help you understand the performance of your videos on Google and identify possible areas of improvement.” What is the video indexing report. The video indexing report shows how many indexed […]

Search Engine Land’s updated What is PPC guide is now available

Whether you are a small business owner new to digital marketing, or a novice looking to expand your paid advertising skills, understanding the basics of PPC is essential to enhancing your results and improving your website’s performance. The advancement of PPC in the past five years is evident. This revised guide offers enhanced insights on: […]

Brands’ guide to effective mobile game advertising

Due to forced stay-at-home orders, the COVID pandemic affected the video game industry immensely. The cancellation of in-person trade shows, events, and sports contributed to that growth, forcing consumers to look at gaming and other activities to fill the void.  Additionally, the pandemic also had an effect on television, with linear TV viewership decreasing in […]

ChatGPT for PPC marketers: 15 strategic prompts to use today

Paid search marketers are no strangers to artificial intelligence. Every day, we use AI-powered platforms like ad engines, third-party management tools and copywriting software. But there’s a new bot in town (you may have heard of it), and it’s not making the same old “control-for-automation” trade we’re used to. Read on to see how you […]

Is Google using a ChatGPT-like system for spam and AI content detection and ranking websites?

The headline is intentionally misleading – but only insofar as using the term “ChatGPT” is concerned. “ChatGPT-like” immediately lets you, the reader, know the type of technology I’m referring to, instead of describing the system as “a text-generation model like GPT-2 or GPT-3.” (Also, the latter really wouldn’t be as clickable…) What we will be […]

ALWAYS HERE FOR YOU

CONTACT US

Feel free to contact us and help you at our very best.