SEO AUTHORITY
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Video Previews come to Google Business Profile verification
Google has rolled out a new feature for Google Business Profile verifications. When you verify using video verification, you can now preview that video before you submit the video for review. Google is calling this “Video Previews.” Video Previews....
The complete guide to high-impact educational video content
Educational videos are among the top 10 most-consumed video content formats globally, according to Statista. And it makes sense. Video is one of the fastest, most engaging ways to teach, demonstrate, and connect. But for creators and businesses ali...
How to use YouTube Shorts to drive sustained growth, engagement
With YouTube Shorts now reaching 2 billion monthly users and generating approximately 70 billion daily views, this rapidly growing format represents an untapped opportunity for many brands. When used effectively, Shorts unlock multiple benefits that other plat...

The process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.

Used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management – the other being innovation.

Internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier SE.

A software system that is designed to search for information on the World Wide Web. The search results are generally presented in a line of results often referred to as search engine results pages.

A web application that people use to build social networks or social relations with other people who share similar personal or career interests, activities, backgrounds or real-life connections.

A content management system (CMS) manages the creation and modification of digital content. It typically supports multiple users in a collaborative environment. CMS features vary widely.