SEO AUTHORITY
SEO AUTHORITY
LATEST POSTS
Google Analytics rolls out Generated Insights feature to decode data fluctuations
Google Analytics introduced a new AI-powered feature called Generated insights that automatically detects and explains significant data fluctuations. The feature uses natural language to surface trends and anomalies — potentially saving you hours of manu...
Google Ads for ecommerce is a game of PMax, PMax, Pmax!: Report
Google’s Performance Max (PMax) campaign type has reached its third anniversary. It has evolved from what critics called “an experiment funded by advertisers” into a mature advertising solution that’s reshaping digital marketing across...
Microsoft officially launches Copilot Search in Bing
After a couple of months of testing, Microsoft has officially and formally announced the launch of Copilot Search in Bing. “Today we’re excited to introduce Copilot Search in Bing,” Microsoft announced on its Search blog. Microsoft explained...
The process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.
Used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management – the other being innovation.
Internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier SE.
A software system that is designed to search for information on the World Wide Web. The search results are generally presented in a line of results often referred to as search engine results pages.
A web application that people use to build social networks or social relations with other people who share similar personal or career interests, activities, backgrounds or real-life connections.
A content management system (CMS) manages the creation and modification of digital content. It typically supports multiple users in a collaborative environment. CMS features vary widely.