SEO AUTHORITY
SEO AUTHORITY


LATEST POSTS

How to deliver monthly PPC reports clients love
My experience has shown one simple truth: clients stay or go based not on results alone, but on the service they receive. This holds true for the vast majority of clients we’ve worked with. You can deliver excellent outcomes, but if clients f...
How to use TikTok Creator Search Insights to find content opportunities
TikTok has moved well beyond its roots as a short-form video app. It now serves as a search destination where people turn for answers, ideas, and products. Creator Search Insights gives creators and brands a window into that behavior – highli...
Cloudflare offers way to block AI Overviews – will Google comply?
Cloudflare today announced a new feature that allows you signal via robots.txt whether your content can be used in Google’s AI Overviews (as well as for AI training). Cloudflare’s new Content Signals Policy is meant to give publishers more control...

The process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.

Used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management – the other being innovation.

Internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier SE.

A software system that is designed to search for information on the World Wide Web. The search results are generally presented in a line of results often referred to as search engine results pages.

A web application that people use to build social networks or social relations with other people who share similar personal or career interests, activities, backgrounds or real-life connections.

A content management system (CMS) manages the creation and modification of digital content. It typically supports multiple users in a collaborative environment. CMS features vary widely.