SEO AUTHORITY
SEO AUTHORITY
LATEST POSTS
LinkedIn opens up top-of-feed Reserved Ads to all managed advertisers
LinkedIn is making Reserved Ads generally available to all managed accounts, giving marketers the ability to lock in the first ad slot in the feed for premium visibility. What’s new. Reserved Ads let advertisers secure top-of-feed placement at a fixed rate,...
Gemini 3 Flash is rolling out globally in Google Search
Gemini 3 Flash brings the incredible reasoning of our Gemini 3 model at the speed you expect of Search....
Google scraps unified pricing rules in Ad Manager after antitrust pressure
Google has removed its long-standing unified pricing rules in Google Ad Manager, once again allowing publishers to set different price floors for Google demand versus other programmatic buyers. What changed. Publishers can now set bidder-specific floor prices...
The process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.
Used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management – the other being innovation.
Internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier SE.
A software system that is designed to search for information on the World Wide Web. The search results are generally presented in a line of results often referred to as search engine results pages.
A web application that people use to build social networks or social relations with other people who share similar personal or career interests, activities, backgrounds or real-life connections.
A content management system (CMS) manages the creation and modification of digital content. It typically supports multiple users in a collaborative environment. CMS features vary widely.