SEO AUTHORITY
SEO AUTHORITY


LATEST POSTS

Apple to launch AI search for Siri in 2026: Report
Apple is preparing its own AI-powered search engine. Known internally as World Knowledge Answers, it will debut next spring as part of a long-awaited Siri overhaul, Bloomberg reported. The goal: Transform Siri into an “answer engine,” pulling infor...
LLM traffic converts about the same as organic search: Research
Traffic from large language models (LLMs) doesn’t convert significantly better than traditional organic search, according to new research from digital marketing agency Amsive. What they found. Across 54 websites analyzed: Organic traffic converted at 4.6...
Yes, GEO is happening
Carolyn Shelby published an article on SEJ the other day with the headline Stop Trying To Make GEO Happen. “Stop trying to make GEO happen. It’s not going to happen,” she wrote. With all due respect to Shelby, whom I know and have tons of res...

The process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.

Used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management – the other being innovation.

Internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier SE.

A software system that is designed to search for information on the World Wide Web. The search results are generally presented in a line of results often referred to as search engine results pages.

A web application that people use to build social networks or social relations with other people who share similar personal or career interests, activities, backgrounds or real-life connections.

A content management system (CMS) manages the creation and modification of digital content. It typically supports multiple users in a collaborative environment. CMS features vary widely.