SEO AUTHORITY
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CMA designates Google Search with “strategic market status”
The UK’s Competition and Markets Authority (CMA) formally designated Google with strategic market status (SMS) in general search and search advertising — giving regulators new powers to shape how Google operates in these sectors. What’s inclu...
Instant Checkout in ChatGPT brings agentic commerce to life
OpenAI has announced Instant Checkout on ChatGPT. ChatGPT acts as an intermediary agent for commerce purchases on behalf of the customer. This provides a foundation that connects people and businesses for the next era of agentic commerce. What does...
How different AI engines generate and cite answers
Generative AI is no longer a single thing. Ask, “What is the best generative AI tool for writing PR content?” or “Is keyword targeting as impossible as spinning straw into gold?,” and each engine will take a different route from p...
The process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.
Used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management – the other being innovation.
Internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier SE.
A software system that is designed to search for information on the World Wide Web. The search results are generally presented in a line of results often referred to as search engine results pages.
A web application that people use to build social networks or social relations with other people who share similar personal or career interests, activities, backgrounds or real-life connections.
A content management system (CMS) manages the creation and modification of digital content. It typically supports multiple users in a collaborative environment. CMS features vary widely.